Do you feel like your web content no longer conveys the right message? Content is usually the last part of a web design project that is left behind. However, it is among the most critical elements of a website. What can be the reasons? This is because words take time to convert users into customers. However, when you add eye-catching […]
It is common for companies embarking on internet marketing and social media to think that they need to build their strategies around technology and not look at the needs of the audience first. Every business needs an integrated marketing plan. Sometimes companies view digital planning as separate, but ideally your online marketing plan is integrated with broader business goals to […]
A wiki is a website that allows users to collectively add and edit content. “Wiki wiki” means “quickly” in the Hawaiian language. Anyone using a browser can visit and edit a public wiki. This creates a powerful online collaboration environment that is self-managed by your users. Wikis are considered part of social networks and a category of Web 2.0. There […]
Do you know how to create a content marketing strategy? Actually it is very simple. Creating content on its own doesn’t require a lot of skill or writing skill. If you have a few hours to sit in front of your computer and write a few simple words related to your website or blog, then you have the first step […]
Are you an entrepreneur desperately looking for ways to promote your product or service on the Internet? Have you tried different methods but none seem to work? Well, you’re in luck because this article contains the top five secrets for effective internet marketing. Read, understand and apply the tips provided below and you will be increasing your earnings in no […]
Good storytelling includes bringing facts to the table along with additional information that brings the reader closer to the storyteller. The goal is to weave a compelling story that engages the reader to truly care about the outcome of the story. The more a customer cares about their story, the longer they will remain a customer and demonstrate brand and […]
Creating content for social media is an important part of any business’s marketing strategy. It can be a blurb that goes with a link to a video or blog post, or it can be an infographic or meme to help you get a point or two across. Plan in advance Most people seem to completely forget about planning ahead for […]
How to Create an Effective SEO Strategy for Your Business Website Last week I talked about what voice search technology means for your business. It is such an important topic that I decided to write a second part related to SEO this week. From the Google Assistant to Siri, people are talking instead of typing to search online more than […]
Introduction to digital marketing: Digital marketing can be defined as the promotion of brands or products and services using all forms of digital advertising. Digital marketing uses television, radio, the Internet, mobile devices, and any form of digital medium to reach customers in a timely, relevant, personal, and profitable manner. Ways to do digital marketing: 1. Search engine optimization 2. […]
Affiliate marketing, according to Wikipedia, is performance-based in which a business rewards the efforts of one or more commission marketers or affiliates (as they are commonly called) by selling the merchant’s products or services. That said, the system requires four key players: the merchant or retailer, the network (which contains the offers, products, affiliate links, banners, articles, and the process […]
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